Consumer Protection Attorney and False Advertising Lawyer reviews class action mislabeling lawsuits for plaintiffs nationwide

When companies engage in deceptive marketing tactics and misrepresent their products to the public, they may be held liable for false advertising and targeted in class action mislabeling lawsuits by plaintiffs and their consumer protection and false advertising lawyer.

In recent years, consumer advocates and product liability lawyers have held companies accountable for unscrupulous marketing practices that aim to confuse the consumer and misrepresent a product by intentionally mislabeling. Such business practice may result in class action mislabeling lawsuits, with large settlements and verdicts seen across the country.

Joe Lyon is an Ohio consumer protection attorney false advertising lawyer reviewing class action mislabeling lawsuits for plaintiffs nationwide. 

Herbal Supplement Mislabeling Lawsuits

The dietary supplement industry is a very profitable one–a billion-dollar industry–though a contentious one in the legal arena. Many dietary supplements have been called into question regarding both their effectiveness and their false advertising schemes. Some supplements make big claims about health benefits with very little evidence to support those claims. On top of that, many are mislabeled and leave out ingredients on their labels, leading to possible class action mislabeling lawsuits.

Herbal supplements and dietary supplements sold at major outlets  like protein mixes, Gingko Biloba, St. John’s Wort, Ginseng, Garlic, Echinacea, Saw Palmetto, and Valerian Root have been tested by third-party labs. The results are less-then-desirable for consumers, and many feel like they have been deceived by supplement manufacturers and distributors. The majority of the products tested did not contain the herbs they were supposed to, or did not contain the amount they had listed on the label.  Major retailers named in class action mislabeling lawsuits include:

  • GNC
  • Walmart
  • Walgreens
  • Target

Food Mislabeling & False Advertising Lawyer

One overlooked mislabeling practice is the unfair lack of pricing placed on a menu, which resulted in a class action lawsuit against TGI Friday’s, in which drink and dessert items were listed without prices, potentially meant to deceive customers who may have assumed the items were much cheaper than they were in reality.

A more common mislabeling approach is advertising ingredients on packaging not contained in the actual product. Other class action mislabeling lawsuits against food manufacturers regarding false advertising have included:

  • Unclear or false statements about “natural” or “organic” foods.
  • Incorrectly labeling foods with “no sugar added” or “no caffeine.”
  • Misleading advertising about types of sugar, such as “pure sugar cane.”
  • Claims of “fortified” food with vitamins or antioxidants that may or may not exist.
  • Untrue statements about one product having more nutritional benefits than other brands.

Recent Class Action Mislabeling Lawsuits

General Mills has faced scrutiny over some so-called “natural” and “healthy” products, which contain either large amounts of sugar or a host of unnatural ingredients. Nature Valley granola products have been targeted in false advertising claims, using descriptors like “natural” and “healthy” when they contain a fair amount of added sugar and glyphosate. Glyphosate is the active ingredient in popular weed killers, and is thought to be a cancer-causing agent. In the settlement, General Mills agreed to change their labeling to be more direct with consumers.

The carbonated water drink LaCroix was hit earlier this year with class action mislabeling lawsuits regarding their “all-natural” claims. The drink allegedly contains non-natural ingredients, including ethyl butanoate, limonene, linalool and linalool propionate.

The complaint filed against National Beverage Corp., the maker of LaCroix sparkling water, states the company’s sparkling water products contain ingredients identified by the U.S. FDA as synthetic, and potentially harmful. The lawsuit claims that linalool is used as a cockroach insecticide.

Kellogg and PepsiCo Frito-Lay have also been sued for false advertising for their “all natural” advertising on Pringles and Lay’s chips.

The jellyfish memory supplement, Prevagen, has been the target of several lawsuits claiming the product has benefit for consumers.

If you have been the target of deceptive food or supplement marketing, and have questions regarding legal action, contact The Lyon Firm at (800) 513-2403. You will speak directly with Mr. Lyon, a false advertising lawyer, and he will help you answer critical questions regarding class action mislabeling lawsuits.